Mobile Apps

Why Businesses MUST use Mobile Apps

Mobile customers love to use mobile apps. You can look at anyone’s mobile phone and see that they have probably downloaded dozens of apps and use them all the time No matter if it is an app to check the weather or one to check a price, mobile apps are everywhere. That’s why it’s vital for your business to have one or more mobile apps.

Apps are usually simple and easy to download, install and use. You don’t have to configure them or wait hours for them to install like some desktop software. That’s why they work so well to help build a business’ brand, as well as help keep your customers’ loyal and gain the attention of new and potential customers.

Apps Improve Productivity

Believe it or not, mobile apps can help to improve your employee’s productivity. For instance, if they have an app that helps them to get to meetings on time, submit their time card information, or manage other aspects of their job, it makes things faster and easier and builds employee morale. Therefore it is a good idea to develop apps not only for your potential customers and clients, but also to help make your employee’s lives better and their workplaces more effective.

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Apps Have Security Benefits

If an employee or one of your clients downloads a mobile app then it is usually much more secure than regular software. This is because mobile apps don’t normally store sensitive information on the smartphone itself. So, if you lose your phone, you won’t have to worry about that mobile app causing a security breach. In fact, in some cases the mobile app can even be removed remotely by some IT departments. This makes customers more likely to want to download mobile apps rather than buying computer software.

Cost Effective

Mobile apps can save your business money because they cost far less than expensive computer software products for your company. A great example is that nowadays many doctors use mobile apps on a tablet they can carry around from patient to patient. These contain diagnostic apps and other ways to help them to work with their patients in a more efficient manner. So, they both save the company money and help save your employees time. It is a lot less costly to develop and put out mobile apps than to deal with your company having to buy more computers, more software, and to maintain those new computers, than to just have something the employee can download to a smart phone they likely already own.

Mobile Apps Deliver Better Client Support

Having good customer support is vital to any business. A mobile app is a great way to give that support instantaneously. It provides your customers a way to communicate in a new and more efficient manner than the old fashioned phone calls or letters. Instead, they can use your app and get their needs met quickly and simply. Modern customers expect this ease of communication and if your company isn’t providing it, then you are going to lose customers and not gain them.

Mobile Apps Can Help Get Data on Your Clients’ Actions

You can also use a mobile app to see how your clients are using your products and services. You can design an app for your business that gets information on thing your customer likes, dislikes, put in surveys to find out things like their jobs, ages, spending habits, where they live, etc. All of this is great data for future marketing plans.

The best thing is that the customers you get to opt into your lists via your mobile app are the ones that truly have a desire to do so, since they are doing it on their own and not due to some junk email they got on their desktop computer.

Clients want apps that make their lives easier and more comfortable. If your business’ mobile app provides them ways to do things regarding your business in an easier fashion, then they will want to download your mobile apps to do so.

They can interact with your company on a second’s notice just by picking up their smart phone. This is great for any business.

The bottom line is that if you own a business, you need a mobile app to go with it.

Give us a call at Platinum Web Media on +618 7200 0007 to make your business mobile app a reality.