Social Media

Social Media Marketing: Adds Social Value To Your Business!


Social Media presents a dream opportunity for many companies to connect with prospective clients and convert them into paying clients. Social media platforms such as Facebook and Twitter offer great tools to communicate with current and potential clients. Due to the open nature and sharing culture of these social platforms, these have tremendous potential of attracting new clients.

In addition to Facebook and Twitter, YouTube is also a great platform for businesses wishing to share a visual experience. Many business have made their mark by releasing free informative videos on YouTube. These platforms provide great opportunity for advertising your skills at almost no cost.

Pinterest, Instagram and LinkedIn also provide an opportunity to share your workout routines and network with prospective clients as well as other personal trainers in the industry. All of these social media platforms reach millions of people each day and you have the opportunity to reach hundreds of prospective clients each day on these platforms.

Here are a few tips for local business owners to get more clients on social media.

Be Human and Show Your Personality

This advice may sound strange to you but many people make these mistakes while promoting themselves on social media. It is important to keep in mind that these are social platforms which mean that people expect you to share useful content in a non promotional manner. If you are going to be over promotional, people are unlikely to read your content and share it. Therefore, it is important to behave as a friend of your community and show your personality.

Share Your Knowledge

Many local business owners do not understand the fact that it is important for them to share their knowledge on social media to attract clients. They are afraid that once prospective clients know the benefits, they may not be interested in buying from them. However, the truth is that if prospective clients find your information interesting and workable, you have higher chances of winning a new customer.

Create a Community

It is important to create and nurture the community on these platforms. One way to nurture the community is to share useful content on a regular basis and encourage the members to share their experience with the community. This enhances engagement and forces people to come back to the community, again and again.

Social Media Marketing for Business 

As mentioned above, there are quite a few platforms that can be utilised creatively by businesses to get more clients on Social Media. However, it is difficult for a person to manage all of these social networks individually. Therefore, it is recommended to hire the services of an experienced social media marketing team that knows how to use social media for getting clients.

The social media experts at Platinum Web Media have been helping businesses for the past many years in creating a loyal and engaged following on various social media platforms.

Give us a call today on +618 7200 0007 and our experts will be happy to craft and execute a highly converting social media marketing plan for your business.